Write a Sales Page
A successful sales page is more than just a description of your product or service. It's about creating an engaging narrative that resonates with your target audience and encourages them to take action. With Jasper, you can craft a sales page that captivates your audience and leads to increased conversions. Let's get started and learn how to use Jasper to craft a truly effective sales page.
Best Workflow
Jasper does his best to write creatively for you on the first go, but sometimes you will need to prep him for your content by giving him the information he needs to write for you.
Step 1: Find an outline that works for your product
Depending on the niche or industry you are in, your sales page could vary from other Jasper users. You will first want to research the best template for your industry. Using a high-converting template for a sales page will set you up for success when using Jasper to write. In general, a long-form sales page will include:
- A headline that grabs attention
- Subheadings with explanations
- Clear and concise paragraphs
- A feature to benefit bullet point list
- Your authority credentials
- An example of social proof
- A solid call to action
If you’ve written content before with Jasper, you might see these bullet points and know precisely how to convert these to Jasper commands to begin writing content.
Step 2: Use your outline and a recipe to build out content
We like this recipe, built out by one of our users on the community page. Here are some other examples of what Jasper commands you could use to write your Sales page content.
A headline that grabs attention
- Write a list of engaging headlines about {PRODUCT}.
- Write a question about {PROBLEM}.
- Write a PAS about {PROBLEM} for {AUDIENCE}.
Subheading with explanations
- Write a list of common pain points associated with
Clear and concise paragraphs
- Write an engaging paragraph about...
- Write an informational paragraph about...
- Write a paragraph explaining...
A feature to benefit bullet point list
- “Write a feature to benefit about...”
- “Write a list of ...” + “Write a feature to benefit about the above.”
Your authority credentials
- Write a personal bio about {NAME} detailing my expertise in {TOPIC}.
- Or write a list of facts and credentials and then use the command, “write a first-person bio.”
Strong social proof
- Paste in some social proof for your product
- Rewrite the paragraph above to an engaging testimonial about {PRODUCT}.
A solid call to action
- Write a solid call to action to purchase {PRODUCT}.
Step 3: Clean it up and write more sentences.
Once you’ve written the bones of your sales page, you’ll want to edit your content. Using our Grammarly integration makes this process simple and easy.
After editing your content, write more content where you need it with the “Compose” button inside the app. Remember, Jasper reads 2000-3000 characters above where your cursor is placed inside the document.
Soon you'll be on your way to having a long-form sales page that converts.