Create blog posts that rank effortlessly with Jasper! By seamlessly integrating with Surfer SEO, Jasper ensures your content is optimized for success.
You are the Editor
If you have not already learned the ins and outs of Jasper thinks, your first stop should be setting aside some time to review the modules in our Jasper Foundations course. This self-paced onboarding guide outlines everything you need to know before creating content with Jasper.
Jasper can help you write excellent content that ranks with the help of Surfer SEO, but the element of human-touch when editing is essential. Think of Jasper + Surfer SEO as doing the heavy lifting for you, and you become the editor rather than the writer. You will prompt Jasper throughout the blog writing process. Jasper will not write the entire article for you in one swoop. You'll want to ensure that you have the time to work with him to build SEO ranking content.
Understanding Surfer SEO
Surfer SEO is a powerful tool that helps you create excellent content that ranks on Google. It's packed with unique features that can help you plan and rank your content in any language. Surfer SEO is not included with your Jasper subscription - but to unlock the SEO potential of Jasper, we recommend using these tools hand in hand.
If you already have a Jasper account and a Surfer SEO account, make sure you follow this guide to get Surfer SEO integrated within your Jasper app.
Build Your SEO Blog Post with Jasper
Here are the steps to building your first blog post with Jasper. It's helpful to note that writing with Jasper is more of an art than a science. If you have tips and tricks to add that work well for your blog post + Surfer workflow, please share them with us at hey@jasper.ai or within our Jasper Community.
Step 1: Research + Know Your Content
Before writing with Jasper, the best place to begin is by having your keyword research already done. You can use the keyword research tool inside your Surfer account. It would be best if you researched your topic before writing your content in Jasper, so you can fact-check as you go.
Once you are ready to start writing content, make sure you log into your Surfer SEO account on the same browser as your Jasper app.
Step 2: Open the Blog Post App
Using your keyword, write a short content brief about what your blog post will be about. Then fill out the rest of the Blog Post App and click generate.
Navigate over to the SEO panel inside your document.
Step 3: Inside SEO Panel
Surfer does an excellent job prompting you with all the information you need to rank your article. This includes the number of words required, headings necessary, paragraphs, and images. The more you write and use the keywords, the more your content score increases. Familiarize yourself with what Surfer outlines.
- Check the words you will need to write for your blog post to be optimized.
- Read through the content editor information and familiarize yourself with the headings and keywords needed to be included in your post.
- Click "OUTLINE" and use the drop-down to see the suggested headings.
- Copy and paste the headings over to your document.
- You can also paste the paragraphs and subheadings as well - make sure you fact-check these.
- Go back to the Create Panel and begin to write with Jasper in the document using an App.
Step 4: Create or Chat Panels
In the Create or Chat Panel you can continue to generate content. Here's a flow that will help you write in these panels:
- Use chat to ideate/create more content.
- Include any keywords you would like in your output. You recommend using 1-3 at a time. So you will want to make sure you change these out regularly.
- Use the shortcode: *** above the heading you are working on to stop Jasper from reading the content above. This will also stop Jasper from repeating himself.
- If you are still having issues with repetition, see more helpful hints here.
- Use the Jasper prompt "write a paragraph about the topic above" if you start content under a heading.
- Then click the arrow at the end of the sentence to write more about the paragraph.
Sometimes it's important to note that you will need to tweak your prompts to get more relevant content to your topic.
Try prompts like:
- Write an engaging paragraph about {HEADING}
- Write a description about {HEADING}
- Write about the benefits of {HEADING}
- Answer the question: {QUESTION}
Step 5: Go back to the SEO Panel
After you've written most of your content with Jasper, move back into the SEO panel. Check your Surfer SEO score in the SEO panel.
To increase your score, go back throughout your document and add keywords where they fit based on the guidelines given by Surfer SEO.
- If you don't know where to use a keyword, select it on the SEO panel, and it will give you ideas of how you could use that keyword in your content.
- You could also run a prompt such as "write a sentence about {KEYWORD}" and let it read the paragraph above.
Step 6: Repeat the process until complete
Repeat the entire process of going back and forth between the SEO panel and the Create/Chat panels until you have a content score in the green. Refresh your page to get an accurate score.