Overview: What Is the GEO Agent?
The GEO Agent is a conversational AI agent that helps you act on your AI visibility data. While the GEO Hub shows you how your brand shows up across AI answer engines like ChatGPT, Gemini, and Claude, the GEO Agent goes a step further — you can ask it questions in plain language, and it explains what's driving your results, builds a plan, and takes action on your behalf.
You need a GEO Hub report before you can use the Agent — it reads that report as its starting point.
What the GEO Agent Can Do
- Explain your results — ask things like "Why is my citation rate only 9%?" and get a plain-language answer grounded in your report data
- Build a plan — the Agent proposes a step-by-step plan and waits for your go-ahead before it starts any work
- Take action — draft content, mock up structured data (schema) to help AI engines cite your pages, run new analyses, and more
- Stay on-brand automatically — every piece of content it creates draws on your Jasper IQ (approved facts, brand voice, style guide, and audience), so outputs are accurate and on-brand without extra setup
- Run on a schedule — set up recurring runs (daily or weekly), like a weekly briefing on what's affecting your citation rate
- Remember your preferences — the Agent keeps track of your past conversations and preferences, so you don't have to repeat yourself each session
- Keep working in the background — if you refresh the page or step away mid-task, your progress is saved and picks up where you left off
How It Works
- Ask a question or describe a goal in the chat — for example, "What are 3 things I can do this week to improve my citation rate?"
- Review the plan the Agent proposes. You can adjust the scope before it starts.
- Watch the Agent work — you'll see which steps it's running in real time.
- Review what it produced. Nothing is published or sent anywhere without your approval first.
Where to Find It
Click the GEO button to open your GEO Hub. The Agent sits alongside it with its own sidebar:
- Hub — your visibility report and dashboard
- Automations — set up and manage recurring runs
- Artifacts — every draft, brief, or analysis the Agent has created
- Chats — your conversation history with the Agent
Start a new conversation from the chat box at the bottom of the Hub, or click New chat.
Outputs and Sharing
Everything the Agent creates — content drafts, schema, briefs, analyses — is saved as an artifact you can find in the Artifacts tab. Artifacts can be downloaded or shared with your workspace via link. You can also export drafts and recommendations directly to Asana or Monday.com.
Your conversations with the Agent are private to you, but any artifacts you create can be shared with your team.
Good to Know
- The GEO Agent is currently in beta, with general availability targeted for July 20, 2026
- Direct connections to Google Analytics 4, Google Search Console, Semrush, and CMS platforms (like Webflow) aren't available yet — in the meantime, you can upload or paste in data from these tools and the Agent will incorporate it
- Admins can't yet restrict what the Agent is allowed to do at a workspace level — this is planned for a future release
Availability
The GEO Agent is available to Business plan workspaces that have at least one GEO Hub report. During beta, using the Agent doesn't consume credits — creating new GEO Hub reports does. At general availability, Agent usage will move to Jasper's credit-based system.