Visual Guidelines

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The Visual Guidelines feature in Jasper's Brand IQ helps you maintain a consistent brand identity in every image. It enforces visual consistency with automated checks, real-time feedback, and detailed analysis. This is especially useful for businesses managing multiple brands or campaigns, simplifying workflows, speeding up timelines, and reducing the manual effort of checking branding compliance.

Consistency is key to building a recognizable brand, but keeping every visual on-brand can be overwhelming. Visual Guidelines aid in this process, ensuring your images align with brand standards effortlessly. This results in professional visuals that stay true to your brand identity, saving you time to focus on what matters most.


Who has access to the Visual Guidelines feature?

  • Creator: 1 Visual Guideline
  • Pro: 2 Visual Guidelines
  • Business: Unlimited Visual Guidelines

Business users can also integrate this feature using Jasper's API for seamless scaling.


How to use the Visual Guidelines feature

Create a Visual Guideline

1. Navigate to Visual Guidelines under the Brand IQ section on the left hand side of the dashboard.

2. Select the "+ Add Visual Guideline" button

3. Describe the guidelines you would like your brand to enforce.

4. Select "Create"

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Apply a Visual Guideline

5. In a document with images, select "Validate Brand Guidelines" in the top right corner.

6. Select a Visual Guideline from the drop down menu

Review Feedback and Adjustments

7. Consider the feedback and adjustments, if any.

  • If all images pass the guideline check, it will say "All images approved".
  • If some images do not pass the guideline check, they will be listed along with the reason for not passing and potential suggestions for what to change.

Screenshot 2024-12-02 at 11.59.30 AM.png


Start Using the Visual Guidelines Feature Today

Maintaining brand consistency has never been easier. The Visual Guidelines feature empowers your team to create visually stunning—and compliant—content at scale.

Log in now to try it for yourself, or if you are considering a Business plan, sign up for a demo to see how it works!

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