Jasper Brand Voice

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In today's fast-paced marketing landscape, teams face heightened demands to produce quality content. As a result, many marketing leaders are exploring the use of AI tools to scale their content creation efforts. However, one of the biggest challenges they face is the generic and unreliable outputs generated by some AI writing tools. That's where Jasper Brand Voice comes in.

We understand that a good brand voice is critical to building a strong connection with your target audience. Our platform leverages valuable insights about your brand's voice, style, and key facts about your business to help you create content that's engaging, memorable, and most importantly, specific to your unique brand voice.

Unlike other AI models that provide generic AI writing that’s not specific to your business, Jasper applies what you’ve told him about your brand’s voice, style, and key facts about your business, so that you can create content that’s engaging, memorable, and sounds like you.

At Jasper, we believe that AI-generated content should not come at the cost of the brand's authenticity and credibility.

Our innovative tools help teams build and maintain a strong brand voice that resonates with your target audience. Through our three core pillars of voice, Style, and Knowledge, Jasper provides personalized, on-brand content that accurately represents your business. Our various plans cater to businesses of different sizes and complexities, allowing you to choose the level of functionality that best suits your needs. Let Jasper empower your brand to create content that truly connects with your audience and leads to business success.

Check out how to create a brand voice here.

Check out how to create a knowledge asset here.


Our brand voice feature is available across all plans, except for our free plan. Depending on your plan, you can access varying levels of functionality.

  • Creator (1 brand voice)
  • Pro (3 brand voices, 10 knowledge assets)
  • Business (unlimited brand voices and knowledge assets)

Still need some help? Join one of our own coaches on a live webinar to see What's New With Jasper. This call is hosted every Monday and Friday at 2 PM CST. Hope to see you there!

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